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  • Contemporary Logistics, 10/E

    Contemporary Logistics, 10/E [ Paperback, 10th International Edition ]
    Paul R. Murphy Jr., Donald Wood | Pearson Education | 2011³â 01¿ù
    35,000¿ø Æ÷ÀÎÆ®Àû¸³ 700¿ø
    By exploring modern logistics from a managerial perspective, this leading text brings theory to life with its timely, practical, and thorough coverage of the fundamentals of logistics in today¡¯s dynamic global landscape.The tenth edition reflects the latest technological and economic changes that h...

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  • Business Statistics : A Decision Making Approach, 8/E

    Business Statistics : A Decision Making Approach, 8/E [ Paperback, 8th International Edition ]
    David F. Groebner, Patrick W. Shannon, Phillip C. Fry, Kent D. Smith | Pearson Education | 2011³â 01¿ù
    42,000¿ø Æ÷ÀÎÆ®Àû¸³ 840¿ø
    Students could have a competitive edge over new graduates and experienced employees if they know how to apply statistical analysis skills to real-world, decision-making problems. To help students achieve this advantage, Business Statistics uses a direct approach that consistently presents concepts a...

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  • Business Intelligence, 2/E

    Business Intelligence, 2/E [ Paperback, 2nd International Edition ]
    Efraim Turban, Ramesh Sharda, Dursun Delen, David King | Pearson Education | 2011³â 01¿ù
    33,000¿ø Æ÷ÀÎÆ®Àû¸³ 660¿ø
    A managerial approach to understanding business intelligence systems.To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice. The second edition features updated information on data mining, ...
  • Industrial Safety and Health Management, 6/E

    Industrial Safety and Health Management, 6/E [ Paperback, 6th International Edition ]
    C. Ray Asfahl, David W. Rieske | Pearson Education | 2010³â 01¿ù
    35,000¿ø Æ÷ÀÎÆ®Àû¸³ 700¿ø
    Unique in approach, Industrial Safety and Health Management, 6th Edition combines - in one volume - an exploration of the time-tested concepts and techniques of safety and health management, a modern perspective on compliance with mandatory standards for workplace safety and health, and a variety of...
  • Advertising Research, 2/E

    Advertising Research, 2/E Theory and Practice [ Hardcover, 2nd Edition ]
    Joel J. Davis | Prentice Hall | 2011³â 05¿ù
    43,000¿ø Æ÷ÀÎÆ®Àû¸³ 860¿ø
    Discover how to design and use advertising research.In order to become a successful advertising professional, it¡¯s important to understand the importance of research. Advertising Research: Theory & Practice shows readers how research helps advertisers make the best decisions in regards to strategy,...

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  • Essentials of Modern Business Statistics

    Essentials of Modern Business Statistics [ Paperback, International Edition ]
    Dennis J. Sweeney, David Ray Anderson | South-Western | 2006³â 06¿ù
    39,000¿ø Æ÷ÀÎÆ®Àû¸³ 780¿ø
    From the renowned author team that has been writing market-leading business statistics textbooks for more than 20 years, "Essentials of Modern Business Statistics, 3e" provides a brief introduction to business statistics that balances a conceptual understanding of statistics with the real-world appl...

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  • Warehouse Management

    Warehouse Management A Complete Guide to Improving Efficiency and Minimizing Costs in the Modern Warehouse
    Gwynne Richards | Kogan Page | 2011³â 06¿ù
    20,000¿ø Æ÷ÀÎÆ®Àû¸³ 400¿ø
    Warehouses are an integral link in the modern supply chain, ensuring that the correct product is delivered in the right quantity, in good condition, at the required time, and at minimal cost: in effect, the perfect order. The effective management of warehouses is vital in minimizing costs and ensuri...
  • Essentials of Supply Chain Management, 3/E

    Essentials of Supply Chain Management, 3/E [ Paperback, 3rd Edition ]
    Michael H. Hugos | Wiley | 2011³â 07¿ù
    35,000¿ø Æ÷ÀÎÆ®Àû¸³ 700¿ø
    The latest thinking, strategies, developments, and technologies to stay current in supply chain managementPresenting the core concepts and techniques of supply chain management in a clear, concise and easily readable style, the Third Edition of Essentials of Supply Chain Management outlines the most...
  • Rational Decision Making for Managers

    Towler, Michael / Keast, Sarah | Wiley | 2009³â 08¿ù
    48,000¿ø Æ÷ÀÎÆ®Àû¸³ 960¿ø
    Rational Decision Making for Managers provides students with a basic understanding of quantitative and analytical techniques that managers use to make complex business decisions and helps them to recognise when they are appropriate. Sarah Keast and Mike Towler also show the characteristics of the de...

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  • Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics

    Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics Integrating Strategy Execution, Methodologies, Risk, and Analytics [ Hardcover ]
    Cokins, Gary | Wiley | 2009³â 04¿ù
    42,000¿ø Æ÷ÀÎÆ®Àû¸³ 840¿ø
    From one of the gurus of performance management, a compelling overview of the current trends in performance managementEnterprise Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics clarifies the confusion that performance management is not a narrow personnel or...

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  • Exiting Your Business, Protecting Your Wealth

    Exiting Your Business, Protecting Your Wealth A Strategic Guide for Owners and Their Advisors [ Hardcover ]
    John M. Leonetti | Wiley | 2008³â 10¿ù
    48,000¿ø Æ÷ÀÎÆ®Àû¸³ 960¿ø
    Written by John Leonetti?attorney, wealth manager, merger and acquisition associate, and fellow exiting business owner in his own right?Exiting Your Business, Protecting Your Wealth will guide you in thoughtfully planning out your exit options as well as helping you analyze your financial and mental...
  • Hedge Fund Leadership : How To Inspire Peak Performance from Traders and Money Managers

    Ari Kiev | Wiley | 2008³â 03¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    Hedge Fund Leadership skillfully explains how to assemble, motivate, and manage a group of traders within a fund and sheds much-needed light on the importance of aligning traders with the overall vision and goals of a hedge fund. Author Ari Kiev shares his perspectives on various leadership themes a...

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  • Streamlined : 14 Principles for Building & Managing the Lean Supply Chain

    Mandyam M. Srinivasan | South-Western Educational Publishing | 2004³â 10¿ù
    45,000¿ø Æ÷ÀÎÆ®Àû¸³ 900¿ø
    If you read one book about managing your supply chain, read this book. There has been a tremendous amount of energy focused on improving efficiencies within a business organization. The results have been, at best, mixed. Streamlined: Building and Managing the Lean Supply Chain changes everything.

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  • It (Information Technology) Portfolio Management Step-By-Step: Unlocking the Business Value of Technology

    Maizlish, Bryan / Handler, Robert | Wiley | 2005³â 04¿ù
    48,000¿ø Æ÷ÀÎÆ®Àû¸³ 960¿ø
    An expert road map to IT portfolio managementLed by blue-chip companies, portfolio management is rapidly becoming the method of choice for gaining control over technology purchases. This nontechnical book synthesizes leading IT portfolio management practices used by top companies, complete with an i...

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  • Strategize! Experiential Exercises in Strategic Management, 2/E

    C. Gopinath, Julie I. Siciliano | South-Western | 2004³â 02¿ù
    25,000¿ø Æ÷ÀÎÆ®Àû¸³ 500¿ø
    Strategize! allows learners to try out the strategy models and concepts and get feedback regarding their understanding and application of strategic management theory. The book presents a number of experiential exercises and projects for use in class and assignments. Because the exercises include tho...
  • Purchasing : Selection and Procurement for the Hospitality Industry, 5/E

    Andrew H. Feinstein, John M. Stefanelli | Wiley | 2001³â 11¿ù
    40,000¿ø Æ÷ÀÎÆ®Àû¸³ 800¿ø
    The updated edition of the classic text on selection and procurementFor more than a decade, Purchasing: Selection and Procurement for the Hospitality Industry has set the standard for how the principles and practice of purchasing have been taught at universities, colleges, and culinary schools. Now,...
  • Principles of Food, Beverage, and Labor Cost Controls Package, 7/E

    Paul R. Dittmer | John Wiley & Sons | 2002³â 06¿ù
    40,000¿ø Æ÷ÀÎÆ®Àû¸³ 800¿ø
    The success of any business depends on controlling costs, setting budgets, and accurate pricing of goods. In Culinary and Hospitality Management programs, students must take a required course on Food and Beverage Cost Control in order to learn how to price their goods and services, control their cos...
  • Short Selling: Strategies, Risks, and Rewards

    Fabozzi, Frank J. / Asness, Cliff | Wiley | 2004³â 10¿ù
    50,000¿ø Æ÷ÀÎÆ®Àû¸³ 1,000¿ø
    Short selling is regarded as a risky business in the finance community. Yet, informed professionals recognize that short selling is an essential element of portfolio management. Clients who impose restrictions that prevent their managers from short selling will hamper them from maximizing their retu...

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  • Process Management : Creating Value in the Supply Chain

    Process Management : Creating Value in the Supply Chain [ Paperback, International Edition ]
    Joel Wisner | South Western College | 2007³â 07¿ù
    39,000¿ø Æ÷ÀÎÆ®Àû¸³ 780¿ø
    Now you can offer your students the coverage of three books in one as PROCESS MANAGEMENT: CREATING VALUE ALONG THE SUPPLY CHAIN balances coverage of Process Management, Operations Management (OM), and Supply Chain Management (SCM). The book presents a unique focus on the eight key supply chain proce...
  • Negotiation, 6/E

    Negotiation, 6/E [ Paperback, 6th International Edition ]
    Roy J. Lewicki, David M. Saunders, Bruce Barry | McGraw-Hill | 2009³â 06¿ù
    39,000¿ø Æ÷ÀÎÆ®Àû¸³ 780¿ø
    Negotiation is a critical skill needed for effective management. Negotiation 6/e explores the major concepts and theories of the psychology of bargaining and negotiation, and the dynamics of interpersonal and intergroup conflict and its resolution. It is relevant to a broad spectrum of management st...

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