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  • From Knowledge Management to Strategic Competence: Assessing Technological, Market and Organisational Innovation (Third Edition)

    Series on Technology Management-19
    From Knowledge Management to Strategic Competence: Assessing Technological, Market and Organisational Innovation (Third Edition) Assessing Technological, Market and Organisational Innovation [ Hardcover, 3/E ]
    Tidd, Joe | Imperial College Press | 2012년 07월
    134,000원 포인트적립 2,680원
    There continues to be much interest in the business and academic communities in the concept of strategic competencies or core capabilities, in other words, how organisations define and differentiate themselves.

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  • Information Systems: The Connection of People and Resources for Innovation - A Textbook

    Information Systems: The Connection of People and Resources for Innovation - A Textbook The Connection of People and Resources for Innovation - A Textbook [ Hardcover ]
    Hsu, Cheng K. | World Scientific Publishing Company | 2013년 01월
    98,000원 포인트적립 1,960원
    This unique new textbook on Information Systems (IS) provides an answer to a few basic questions in the field: What is the scientific nature of IS? How do we design IS in today's connected world? What is the relationship between IS and innovation in knowledge economies? Whereas mainframe corporate c...

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  • E-Marketing, 6/E (IE)

    E-Marketing, 6/E (IE) [ Paperback, 6th International Edition ]
    Judy Strauss, Raymond Frost | Pearson Group | 2011년 07월
    36,000원 포인트적립 720원
    For courses in Internet Marketing or E-marketing. Traditional marketing coverage with an e-marketing twist. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing.The sixth edition focuses mor...
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  • Human Resource Management, 12/E (IE)

    Human Resource Management, 12/E (IE) [ Paperback, 12th International Edition ]
    R.Wayne Mondy | Pearson Education | 2011년 08월
    42,000원 포인트적립 840원
    For undergraduate courses in Human Resources Management.The most student accessible HRM text on the market! There is no greater asset to a company than its employees?which is why Human Resource Management shows readers how to maximize a firm’s potential through identifying and keeping an ideal work...
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  • Amoeba Management: The Dynamic Management System for Rapid Market Response

    수입
    Amoeba Management: The Dynamic Management System for Rapid Market Response The Dynamic Management System for Rapid Market Response [ Hardcover, POD 주문제작도서 ]
    Inamori, Kazuo | Productivity Press | 2012년 08월
    107,970원 (5% 할인) 포인트적립 3,240원
    Especially effective in dynamic and highly competitive environments, the Amoeba Management System has received attention from the Harvard Business Review and has already been successfully adopted at more than 400 companies around the world. At the heart of this innovative management system is a busi...
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  • The Oxford Handbook of Management Consulting

    The Oxford Handbook of Management Consulting [ Hardcover, POD 주문제작도서 ]
    Kipping, Matthias / Clark, Timothy | OUP Oxford | 2012년 05월
    218,940원 (18% 할인) 포인트적립 10,950원
    Management consultants of various kinds play an important role in the world of business, and within other types of organization. The Oxford Handbook on Management Consulting is a comprehensive overview of eminent thinking and research on management consultancy with contributions from leading interna...
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  • Merchandising Mathematics for Retailing

    Merchandising Mathematics for Retailing [ Paperback, 5th Edition ]
    Easterling, Cynthia / Flottman, Ellen / Jernigan, Marian | Pearson | 2012년 02월
    193,040원 (18% 할인) 포인트적립 9,660원
    Written by experienced retailers, MECHANDISING MATH FOR RETAILING, 5/e introduces students to the essential principles and techniques of merchandising mathematics, and explains how to apply them in solving everyday retail merchandising problems. Instructor- and student-friendly, it features clear an...
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  • Theory of Strategic Management with Cases, 8/E

    Theory of Strategic Management with Cases, 8/E [ Paperback, 8th Edition ]
    Charles W. L. Hill, Gareth R. Jones | South-Western College | 2009년 02월
    45,000원 포인트적립 900원

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  • Vanishing Boundaries

    수입
    Vanishing Boundaries How Integrating Manufacturing and Services Creates Customer Value, Second Edition [ Hardcover, 2nd Edition ]
    Crandall, William R. (University of North Carolina, Pembroke, USA) | Taylor & Francis Inc | 2013년 10월
    173,230원 (18% 할인) 포인트적립 8,670원
    Businesses need to become more consumer-centric, efficient, and quality conscious. Yet global competition and supply chain complexity are increasing so rapidly that managers must reach across the manufacturing and service boundary to gather more universally applicable ideas. Vanishing Boundaries: Ho...
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  • The Practice of Professional C

    The Practice of Professional C Secrets for Blogging Your Way to a Six-Figure Income [ Hardcover ]
    Verlander, Edward G. | Pfeiffer | 2012년 10월
    50,000원 포인트적립 2,500원
    Despite the size of the consulting industry and its attractiveness to business school graduates, there is a dearth of agreement about what constitutes "professionalism" in consulting. The Practice of Professional Consulting provides the most comprehensive introduction to the field of consulting, inc...

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  • Fundamentals of Business Statistics, 5/E

    Fundamentals of Business Statistics, 5/E [ Paperback, 5th International Edition ]
    David Anderson | South Western College | 2011년 10월
    37,000원 포인트적립 740원

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  • Investments and Portfolio Management, 9/E (IE)

    Investments and Portfolio Management, 9/E (IE) [ Paperback, 9th International Edition ]
    Zvi Bodie, Alex Kane, Alan J. Marcus | McGraw-Hill Higher Education | 2011년 03월
    43,000원 포인트적립 860원
    Bodie, Kane, and Marcus’ Investments and Portfolio Management sets the standard for graduate/MBA investments textbooks. It blends practical and theoretical coverage, while maintaining an appropriate rigor and a clear writing style. Its unifying theme is that security markets are nearly efficient, m...

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  • International Business : The New Realities, 2/E (IE)

    International Business : The New Realities, 2/E (IE) The New Realities [ Paperback, 2nd International Edition ]
    S. Tamer Cavusgil, Gary Knight, John Riesenberger | Pearson Education | 2010년 01월
    41,000원 포인트적립 820원
    For courses in International Business.An innovative teaching and learning system that captures the spirit of International Business. Based on the authors’ collective teaching and working experience?as well as discussions with hundreds of practitioners, students, and faculty?International Business: ...
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  • Fundamentals of Futures and Options Markets, 7/E (IE)

    Fundamentals of Futures and Options Markets, 7/E (IE) [ Paperback, 7th International Edition ]
    John C. Hull | Pearson Education | 2010년 01월
    39,000원 포인트적립 780원
    Based on Hull's Options, Futures and Other Derivatives?the seventh edition of Fundamentals of Futures and Options Markets presents an accessible and student-friendly overview of the topic without the use of calculus. Packed with numerical examples and accounts of real-life situations, this text effe...

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  • Ethical Theory and Business, 8/E (IE)

    Ethical Theory and Business, 8/E (IE) [ Paperback, 8th International Edition ]
    Tom L. Beauchamp, Norman Bowie, Denis Arnold | Pearson Education | 2008년 01월
    구매혜택
    교재 균일가 도서
    10,000원 (74% 할인) 포인트적립 0원
    Ethical Theory and Business, 8/e presents a comprehensive anthology of readings, legal perspectives, and cases in ethics in business. Focuses on providing and explaining the tools needed to deal with ethical dilemmas in business.
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  • Small Business Management, 2/E

    Small Business Management, 2/E Entrepreneurship and Beyond [ Hardcover, 2nd Edition, CD-ROM 포함 ]
    Timothy S. Hatten | Houghton Mifflin | 2002년 03월
    37,000원 포인트적립 740원
    Hatten offers a balanced look at both entrepreneurship and small business management?concentrating throughout on how a small organization can achieve and maintain a sustainable competitive advantage.In response to reviewer suggestions, the Second Edition has been revised to feature financial and leg...
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  • Fundamentals of Management, 5/E (IE)

    Fundamentals of Management, 5/E (IE) [ Paperback, 5th International Edition ]
    Ricky Griffin | South-Western College | 2009년 01월
    35,000원 포인트적립 700원
    This skills-based text from respected author Ricky Griffin gives instructors the flexibility to integrate their own cases, exercises, and projects while continuing to provide them with a strong theoretical framework.
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  • Strategic Management Theory, 8/E

    Strategic Management Theory, 8/E An Integrated Approach [ Paperback, 8th Edition ]
    Charles W. L. Hill, Gareth R. Jones | South-Western College | 2007년 10월
    35,000원 포인트적립 700원
    개정판이 출간되었습니다.
    This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill and Gareth Jones integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, t...

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  • Business & Society 3/E

    Business & Society 3/E [ Paperback, 3rd Edition ]
    Debbie Thorne McAlister, O. C. Ferrell, Linda Ferrell | South-Western College | 2007년 03월
    35,000원 포인트적립 700원
    In Business and Society, 3/e, authors Thorne, Ferrell, and Ferrell introduce students to corporate responsibility by examining the connection between shareholders and stakeholders.
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  • E-Business, 2/E

    E-Business, 2/E Strategic Thinking and Practice [ Hardcover, 2nd Edition ]
    Brahm Canzer | South-Western College | 2005년 01월
    35,000원 포인트적립 700원
    This comprehensive introduction to e-business centers on four key areas of strategic planning--technology, management, marketing, and finance. Canzer focuses on what students need to know about developing, managing, and maintaining a successful e-business, rather than the technical logistics of sett...
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