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  • Sustainable Marketing and Customer Value

    Sustainable Marketing and Customer Value [ Paperback, 1st Edition ]
    Subrata Chattopadhyay,Sundeep Singh Sondhi,Arunava Dala | Routledge | 2024³â 08¿ù
    80,520¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,030¿ø
    Sustainable Marketing and Customer Value establishes an overview and framework for major ideas that connect marketing, consumption and sustainability.
  • Routledge Handbook of Risk Management and the Law

    Virginia A. Suvei | Routledge | 2024³â 08¿ù
    88,570¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,430¿ø
    This book pulls together work from experts around the world in a variety of key disciplines such as law, management, and business ethics. It provides an all-inclusive resource, specifying everything key in the development and maintenance of a strong compliance and legal risk management culture.
  • Responsible Finance and Accounting

    Responsible Finance and Accounting Performance and Profit for Better Business, Society and Planet [ Paperback, 1st Edition ]
    Adri?n Zicari,Tom Gambl | Routledge | 2024³â 08¿ù
    40,240¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,020¿ø
    Responsible Finance and Accounting positions itself as a key pillar in tomorrow¡¯s better world for business, society, and planet.
  • Development-Induced Displacement and Resettlement in Vietnam

    Development-Induced Displacement and Resettlement in Vietnam Exploring the State ? People Nexus [ Paperback, 1st Edition ]
    Nguyen Quy Nghi,Jane Singe | Routledge | 2024³â 08¿ù
    80,520¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,030¿ø
    This book explores the complex legal, cultural, economic and human rights issues associated with development-induced displacement and resettlement in Vietnam. It presents new paradigms and practises that place affected households at the centre of project planning and implementation to fully address ...
  • Corporate Social Responsibility and Marketing Ethics

    Corporate Social Responsibility and Marketing Ethics The Effects of Value-Based Marketing on Consumer Behaviour [ Paperback, 1st Edition ]
    Honorata Howanie | Routledge | 2024³â 08¿ù
    80,520¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,030¿ø
    This book demonstrates the concept of CSR and how it is included as an element of value-based marketing. Using research from the Polish market, the author explores the concept of value-based marketing, how organisations are implementing CSR and analyses the effect on consumer behaviour.
  • Business, Religion and the Law

    Business, Religion and the Law Church and Business Autonomy in The Secular Economy [ Paperback, 1st Edition ]
    Matteo Corsalin | Routledge | 2024³â 08¿ù
    80,520¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,030¿ø
    This book explores the intersection between business and religion from a legal perspective. Taking a fresh look at some of the most compelling literature in law and religion, it proposes a rethinking of what scholars on both sides of the Atlantic have dubbed ¡®church autonomy¡¯ or, more recently, ¡®...
  • Islamic Economic System

    Islamic Economic System Cultural Context in a Global Economy [ Hardcover ]
    Awais, Muhammad / Osman ?zt?rk, Ali / Khalid Bhatti, Omar | Routledge | 2024³â 08¿ù
    261,780¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,090¿ø
    This book presents a timely narrative of the concepts of Islamic economics in the context of Islamic culture. Its aim is to guide individuals and organizations towards a Shariah-based Islamic Economic System and aid those seeking to navigate the complexities of an interest-free economic system guide...
  • This Little World

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    This Little World A How-To Guide for Social Innovators [ Hardcover ]
    Halvorson, Michael J. / Cano Kurtz, Shelly | Routledge | 2024³â 08¿ù
    261,780¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,090¿ø
    This book sets out how social innovation practices can enable organizations to create a more sustainable and equitable future for our planet. It is a practical guide to innovation opportunities for business leaders, managers, and employees in the social impact sector, and anyone with aspirations for...
  • This Little World

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    This Little World A How-To Guide for Social Innovators [ Paperback ]
    Halvorson, Michael J. / Cano Kurtz, Shelly | Routledge | 2024³â 08¿ù
    56,350¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,820¿ø
    This book sets out how social innovation practices can enable organizations to create a more sustainable and equitable future for our planet. It is a practical guide to innovation opportunities for business leaders, managers, and employees in the social impact sector, and anyone with aspirations for...
  • Digital and Social Media Marketing

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    Digital and Social Media Marketing A Results-Driven Approach [ Paperback ]
    Heinze, Aleksej / Fletcher, Gordon / Cruz, Ana | Routledge | 2024³â 08¿ù
    80,520¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,030¿ø
    Now in its 3rd edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing. This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenan...
  • Digital and Social Media Marketing

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    Digital and Social Media Marketing A Results-Driven Approach [ Hardcover ]
    Heinze, Aleksej / Fletcher, Gordon / Cruz, Ana | Routledge | 2024³â 08¿ù
    281,920¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 14,100¿ø
    Now in its 3rd edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing. This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenan...
  • Earnings Management and Corporate Finance

    Earnings Management and Corporate Finance The Importance of Transparent Financial Reporting [ Hardcover ]
    Lizi?ska, Joanna / Remlein, Marzena / Czapiewski, Leszek | Routledge | 2024³â 08¿ù
    261,780¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,090¿ø
    Discusses practical earnings management methods within the accounting and taxation realms and provides profound insights into how profits can be influenced through accounting choices and real business transactions. Supported by extensive international evidence linking informativeness of financial re...
  • Greener Products

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    Greener Products The Making and Marketing of Sustainable Brands [ Hardcover ]
    Iannuzzi, Al | CRC Press | 2024³â 08¿ù
    221,500¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 11,080¿ø
    Greener Products: The Making and Marketing of Sustainable Brands, Third Edition, written by a renowned sustainability expert, continues to address the latest developments in the fast-paced field of sustainability. Thoroughly updated, it introduces new case studies and includes a new chapter on natur...
  • Greener Products

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    Greener Products The Making and Marketing of Sustainable Brands [ Paperback ]
    Iannuzzi, Al | CRC Press | 2024³â 08¿ù
    90,590¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,530¿ø
    Greener Products: The Making and Marketing of Sustainable Brands, Third Edition, written by a renowned sustainability expert, continues to address the latest developments in the fast-paced field of sustainability. Thoroughly updated, it introduces new case studies and includes a new chapter on natur...
  • Sexuality in Marketing and Consumption

    Sexuality in Marketing and Consumption Queer Theory, Feminist Research, and Intersectionality [ Hardcover ]
    Daskalopoulou, Athanasia / Pirani, Daniela / Ostberg, Jacob | Routledge | 2024³â 08¿ù
    261,780¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,090¿ø
    This volume provides an in-depth examination of the role of sexuality in consumers¡¯ life course and in the marketing of products and services.
  • Degrowth, Depth and Hope in Sustainable Business

    Degrowth, Depth and Hope in Sustainable Business Reflections from Denmark, Finland and Sweden [ Paperback ]
    Nesterova, Iana | Routledge | 2024³â 08¿ù
    72,460¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 3,630¿ø
    This book takes degrowth theorising in the direction of honouring collaboration, creating new dialogues, emphasising growth and human capacities.
  • Degrowth, Depth and Hope in Sustainable Business

    Degrowth, Depth and Hope in Sustainable Business Reflections from Denmark, Finland and Sweden [ Hardcover ]
    Nesterova, Iana | Routledge | 2024³â 08¿ù
    261,780¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,090¿ø
    This book takes degrowth theorising in the direction of honouring collaboration, creating new dialogues, emphasising growth and human capacities.
  • Shifting the Marketing Mindset

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    Shifting the Marketing Mindset A Toolkit To Drive Sustainable Transformation [ Hardcover ]
    Millard Dereudre, Clara | Routledge | 2024³â 08¿ù
    261,780¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 13,090¿ø
    A clarion call for marketing to return to its roots and integrate sustainability principles, this book illustrates how the marketing function can drive organizations, delighting customers and impacting positively on society and the environment.
  • Shifting the Marketing Mindset

    ¼öÀÔ
    Shifting the Marketing Mindset A Toolkit To Drive Sustainable Transformation [ Paperback ]
    Millard Dereudre, Clara | Routledge | 2024³â 08¿ù
    64,410¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 3,230¿ø
    A clarion call for marketing to return to its roots and integrate sustainability principles, this book illustrates how the marketing function can drive organizations, delighting customers and impacting positively on society and the environment.
  • Practical Digital Marketing and AI Psychology

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    Practical Digital Marketing and AI Psychology How to Gain Online Consumer Trust and Sales Using Technologies and Psychology [ Paperback ]
    Gabay, J. Jonathan | Routledge | 2024³â 08¿ù
    64,410¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 3,230¿ø
    Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies.
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