콘텐츠 바로가기
본문 바로가기

YES24 카테고리 리스트

YES24 유틸메뉴

Global YES24안내보기

Global YES24는?

K-POP/K-Drama 관련상품(음반,도서,DVD)을
영문/중문 으로 이용하실 수 있습니다.

Korean wave shopping mall, sell the
K-POP/K-Drama (CD,DVD,Blu-ray,Book) We aceept PayPal/UnionPay/Alipay
and support English/Chinese Language service

English

作为出售正规 K-POP/K-Drama 相关(CD,图书,DVD) 韩流商品的网站, 支持 中文/英文 等海外结账方式

中文

Exclusive ticket sales for domestic and international pop artists

Global yesticket
검색

어깨배너

2월 혜택 모음
슈퍼특가
1/6

빠른분야찾기

YES24 분야별코너

외국도서 카테고리리스트

마케팅 Marketing

회원리뷰
기본순 판매량순 신상품순 등록일순 최저가순 최고가순 상품명순
처음 1 2 3 4 5 6 7 8 9 10 끝
전체선택 카트에 넣기 바로구매 리스트에 넣기

  • ISE Contemporary Advertising, 16/E

    ISE Contemporary Advertising, 16/E [ Paperback, International Student Edition, 16th Edition ]
    William F. Arens, Michael F. Weigold, Christian Arens | McGraw-Hill Education | 2020년 01월
    59,000원 포인트적립 1,180원
    상품 판매가 시작되면 알려드립니다. 판매시작 알림 서비스란? 신청하기

    품절

    리스트에 넣기

  • International Marketing ISE

    International Marketing ISE [ Paperback, 19th Edition, International Student Edition ]
    Graham, John | McGraw-Hill Education | 2023년 03월
    57,000원 포인트적립 1,140원
    Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 19th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion as well as economics, which helps students see the cul...
    카트에 넣기 바로구매 리스트에 넣기

  • Advertising & IMC: Principles and Practice, Global Edition

    Advertising & IMC: Principles and Practice, Global Edition [ Paperback, 11th Global Edition Edition ]
    Wells, William | Pearson Education Limited | 2019년 06월
    48,000원 포인트적립 960원
    For courses in introductory advertising.Increase the relevancy and effectiveness of marketing communicationsAdvertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers.
    카트에 넣기 바로구매 리스트에 넣기

  • Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

    Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition 10 habits to sustain high performance [ Paperback, 5th Edition ]
    Swaminathan, Vanitha | Pearson Education Limited | 2019년 08월
    57,000원 포인트적립 1,140원
    This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in brand management.

    품절

    리스트에 넣기

  • Service Marketing, 7/E

    Service Marketing, 7/E Integrating Customer Focus Across the Firm [ Paperback, 7th Edition, International Student Edition ]
    Valarie A. Zeithaml,Mary Jo Bitner,Dwayne D. Gremier | McGraw-Hill Education | 2017년 04월
    10,000원 포인트적립 200원
    Zeithaml's Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers.
    카트에 넣기 바로구매 리스트에 넣기

  • Positioning: The Battle for Your Mind

    수입
    Positioning: The Battle for Your Mind The Battle for Your Mind [ Paperback ]
    알 리스,잭 트라우트 저 | McGraw-Hill Companies | 2013년 01월
    30,430원 (18% 할인) 포인트적립 1,530원
    커뮤니케이션이 과다하게 범람하고 있는 현대 사회에서 마케팅 및 광고 전략의 새로운 돌파구를 제시한 책. 마케팅 분야의 권위자인 알 리스와 잭 트라우트는 이 책에서 'Positioning'이라는 새로운 개념을 정의하며, 풍부한 사례를 통해 고객의 마음에 상품과 서비스를 자리잡게 하는 포지셔닝에 대해서 설명해주고 있다. ...
    카트에 넣기 바로구매 리스트에 넣기

  • Services Marketing: Integrating Customer Focus Across the Firm ISE

    Services Marketing: Integrating Customer Focus Across the Firm ISE [ Paperback, 8th Edition ]
    Gremler, Dwayne | McGraw-Hill Education | 2023년 01월
    57,000원 포인트적립 1,140원
    Zeithaml/Bitner/Gremler/Mende, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. - Managerial focused app...
    카트에 넣기 바로구매 리스트에 넣기

  • Career Paths: Sales and Marketing Student's Book (+ Cross-platform Application)

    Career Paths Student's book
    Career Paths: Sales and Marketing Student's Book (+ Cross-platform Application) [ Paperback ]
    Virginia Evans, Jenny Dooley, Craig Vickers | Express Publishing | 2015년 01월
    25,200원 (10% 할인) 포인트적립 760원
    Career Paths: Sales and Marketing is a new educational resource for sales and marketing professionals who want to improve their English communication in a work environment. Incorporating career-specific vocabulary and contexts, each unit offers step-by-step instruction that immerses students in the ...
    카트에 넣기 바로구매 리스트에 넣기

  • Customer Relationship Management 2/E (NetEffect Series)

    Prentice Hall Neteffect Series
    Customer Relationship Management 2/E (NetEffect Series) The Bottom Line to Optimizing Your ROI [ Paperback ]
    Jon Anton, Natalie L. Petouhoff, Dr Jon Anton | Prentice Hall | 2001년 12월
    20,000원 포인트적립 600원
    /*9906J-4, 0-13-099069-8, Anton, Jon, Customer Relationship Management, 2/e*/" Cutting-edge in perspective, this book presents innovative proven methods for determining whether a CRM strategy for changing the way a company provides service (by add...

    품절

    리스트에 넣기

  • Bringing New Technology to Market

    Bringing New Technology to Market [ Hardcover ]
    Kathleen R. Allen | Prentice Hall | 2002년 07월
    구매혜택
    교재 균일가 도서
    10,000원 (69% 할인) 포인트적립 500원
    "Bringing New Technology to Market" presents a comprehensive look at the issues related to the transfer and commercialization of new technology. High-tech businesses with patentable technology, whether engineering technology, biotechnology, or in...

    품절

    리스트에 넣기

  • Consumer Behavior and Managerial Decision Making

    Consumer Behavior and Managerial Decision Making [ Hardcover/2ed. ]
    Frank R. Kardes | Prentice Hall | 2001년 06월
    33,000원 포인트적립 990원
    This scientific, sophisticated, yet readable book approaches the subject of consumer behavior by using a rigorous scientific orientation, and presenting material in three overlapping sections: basic concepts, persuasion, and managerial decision ma...

    품절

    리스트에 넣기

  • Analyzing E-Commerce and Internet Law Interactive Workbook

    Advanced Website Architecture Series
    Analyzing E-Commerce and Internet Law Interactive Workbook [ Paperback ]
    Dianne Brinson, Benay Dara-Abrams, Jennifer D. Masek | Prentice Hall PTR | 2001년 04월
    33,000원 포인트적립 660원
    The hands-on workbook for building advanced e-commerce and websites! Strategy, tactics, planning, deployment, maintenance, and more B2B, B2C, extranets, supply chain management, intranets, and Web sites Up-to-the-minute, "must-read" coverage of In...
    카트에 넣기 바로구매 리스트에 넣기

  • Consumer Behavior: In Fashion

    Consumer Behavior: In Fashion [ Hardcover ]
    Michael R. Solomon, Nancy J. Rabolt | Prentice Hall | 2003년 01월
    44,000원 포인트적립 1,320원
    개정판이 출간되었습니다.
    Fashion is a driving force that shapes the way we live--it influences apparel, hairstyles, art, food, cosmetics, cars, music, toys, furniture, and many other aspects of our daily lives that we often take for granted. Fashion is a major component ...

    품절

    개정판 보기 리스트에 넣기

  • E-Marketing

    E-Marketing [ Paperback/3ed. ]
    Johann Strauss 작곡 | Prentice Hall | 2002년 11월
    30,000원 포인트적립 900원
    This best-selling book is unique in that it parallels the organization of an introductory marketing textbook, but it explores key marketing concepts in the context of today's digital/Internet environment. It fills the gap for those who have found ...

    품절

    리스트에 넣기

  • Leisure Travel: A Marketing Handbook

    Leisure Travel: A Marketing Handbook [ Paperback ]
    Stanley C. Plog | Prentice Hall | 2003년 07월
    25,000원 포인트적립 500원
    A marketing book for travel professionals, "Leisure Travel" focuses primarily on the psychology of travel--why people travel and why they don't, and how to reach and motivate them more effectively. This book emphasizes that to get a greater market...
    카트에 넣기 바로구매 리스트에 넣기

  • Strategic Marketing for Nonprofit Organizations

    Strategic Marketing for Nonprofit Organizations [ Hardcover/6ed. ]
    Alan Andreasen, Philip Kotler | Prentice Hall | 2002년 10월
    30,000원 포인트적립 900원
    FROM THE PREFACE... This sixth edition of Strategic Marketing for Nonprofit Organizations marks a major change in the way in which nonprofit marketing is conceived and applied. Much more strongly than in previous editions, this book seeks to p...

    품절

    리스트에 넣기

  • Principles of Service Marketing and Management

    Principles of Service Marketing and Management [ Hardcover/2ed. ]
    Christopher H. Lovelock, Lauren Wright | Prentice Hall | 2001년 07월
    30,000원 포인트적립 900원
    "Principles of Service Marketing and Management," Second Edition, is designed to complement the materials found in traditional marketing principles texts. It avoids sweeping and often misleading generalizations about services, recognizing explici...

    품절

    리스트에 넣기

  • E-Business Marketing

    E-Business Marketing [ Paperback ]
    William B. Sanders, Terri C. Albert | Prentice Hall | 2002년 08월
    24,000원 포인트적립 720원
    "From the Preface..." "The Internet's commercialization generated considerable debate about whether the marketing discipline needed new conceptual frameworks to study this new phenomenon. The rapidly changing, new environment was a challenge t...

    품절

    리스트에 넣기

  • Internet Marketing (Neteffect Series)

    Internet Marketing (Neteffect Series) [ Paperback ]
    Barbara Cox, William Koelzer, John Anton | Prentice Hall | 2003년 05월
    25,000원 포인트적립 500원
    Be Part of the Conversation! The Internet has extended the reach of people networks through online technology. Participating in that conversation requires changing existing paradigms for companies internally and targeting markets externally. ...
    카트에 넣기 바로구매 리스트에 넣기

  • Foodservice Profitability : A Control Approach 2/E

    Foodservice Profitability : A Control Approach 2/E [ Hardcover ]
    Timothy H. Hill, Edward E. Sanders | Prentice Hall | 2000년 10월
    33,000원 포인트적립 990원
    This book is the guide to how to maximize revenues, control expenses, and optimize financial objectives. Its practical “ hands-on” approach facilitates immediate application to all types of foodservice operations. Used for illustrative p...

    품절

    리스트에 넣기
SeachAPI:Y
기본순 판매량순 신상품순 등록일순 최저가순 최고가순 상품명순
처음 1 2 3 4 5 6 7 8 9 10 끝
전체선택 카트에 넣기 바로구매 리스트에 넣기



맨위로
가족회사 소개
예스이십사(주)
대표 : 김석환, 최세라 주소 : 서울시 영등포구 은행로 11, 5층~6층(여의도동,일신빌딩) 사업자등록번호 : 229-81-37000   통신판매업신고 : 제 2005-02682호 사업자 정보확인 이메일 : yes24help@yes24.com   호스팅 서비스사업자 : 예스이십사(주)

Copyright ⓒ YES24 Corp. All Rights Reserved.

YES24 수상내역 정보보호 관리체계 ISMS인증획득 개인정보보호 우수사이트
소비자피해보상보험 서울보증보험
고객님은 안전거래를 위해 현금 등으로 결제 시 저희 쇼핑몰에서 가입한 구매안전서비스를 이용하실 수 있습니다. 서비스가입사실 확인
EQUUS7