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  • Heritage Reader

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    Heritage Reader [ Hardcover ]
    Fairclough, Graham / Harrison, Rodney / Schofield, John | Routledge | 2008³â 02¿ù
    352,400¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 17,620¿ø
    Presents an introduction and overview to the established principles and thinking in cultural heritage management. Featuring geographically and thematically diverse case studies, this title examines the theoretical framework for heritage resource management.
  • Media Bias in Reporting Social Research?

    Media Bias in Reporting Social Research? The Case of Reviewing Ethnic Inequalities in Education [ Hardcover, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Hammersley, Martyn | Routledge | 2006³â 09¿ù
    291,980¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 14,600¿ø
    There are complaints that media coverage of social and educational research is limited and highly distorted. Exploring this issue in depth, this book analyzes British media reports of a research review dealing with ethnic inequalities in educational achievement. It covers education, media studies, c...
  • Cell Phone Culture

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    Cell Phone Culture Mobile Technology in Everyday Life [ Paperback ]
    Goggin, Gerard | Taylor & Francis Ltd | 2006³â 08¿ù
    44,000¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,200¿ø
    Draws on a range of national, regional, and international examples, to explore the new forms of consumption and use of communication and media technology that the phenomenon of mobiles represents. This work examines the implications in contemporary media convergence such as digital photography and m...
  • Theology Goes to the Movies: An Introduction to Critical Christian Thinking

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    Theology Goes to the Movies: An Introduction to Critical Christian Thinking An Introduction to Critical Christian Thinking [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Marsh, Clive | Routledge | 2007³â 02¿ù
    78,470¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,360¿ø
    Drawing a comparison between religion and cinema-going, this book examines a range of contemporary films in relation to key theological concepts. This book explores cinema as a religion-like activity, through cognitive, affective, aesthetic and ethical levels, identifying the religious aspects in th...
  • Theology Goes to the Movies: An Introduction to Critical Christian Thinking

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    Theology Goes to the Movies: An Introduction to Critical Christian Thinking An Introduction to Critical Christian Thinking [ Hardback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Marsh, Clive | Routledge | 2007³â 02¿ù
    272,520¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 8,180¿ø
    Drawing a comparison between religion and cinema-going, this book examines a range of contemporary films in relation to key theological concepts. This book explores cinema as a religion-like activity, through cognitive, affective, aesthetic and ethical levels, identifying the religious aspects in th...
  • Journalism, Science and Society

    Journalism, Science and Society Science Communication between News and Public Relations [ Hardcover, 1ST ]
    Bauer, Martin W. / Bucchi, Massimiano | Routledge | 2006³â 11¿ù
    312,120¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 15,610¿ø
    Analyzing the role of journalists in science communication, this book presents a perspective on how this is going to evolve in the twenty-first century. It is suitable for science communication students, media studies scholars, professionals working in science communication and journalists.
  • America First

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    America First Naming the Nation in US Film [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Merck, Mandy | Routledge | 2007³â 03¿ù
    50,310¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,520¿ø
    A collection of essays which tackles with understanding how US understands itself by examining some of US films that announce themselves as titularly 'American'. It contains analysis of such films as "The Vanishing American, American Madness, An American in Paris, American Graffiti," "American Gigol...
  • Considering Pragma-Dialectics

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    Houtlosser, Peter / Van Rees, Agnes | Routledge | 2006³â 06¿ù
    88,570¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,430¿ø
    Considering Pragma-Dialectics honors the monumental contributions of one of the foremost international figures in current argumentation scholarship: Frans van Eemeren. The volume presents the research efforts of his colleagues and addresses how their work relates to the pragma-dialectical theory of ...
  • Communication Technology Transfer&Diffusion Tcq 15#3

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    Communication Technology Transfer&Diffusion Tcq 15#3 [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Coppola, Nancy W. | Routledge | 2006³â 08¿ù
    84,550¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 4,230¿ø
    Serves as an introduction to how the field of communication connects to technology transfer the market-driven process by which innovations are adopted and implemented. This work includes articles that explore topics including the history of technology transfer and diffusion, technology transfer and ...
  • Competitive Strategy for Media Firms

    Competitive Strategy for Media Firms Strategic and Brand Management in Changing Media Markets [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Chan-Olmsted, Sylvia M. | Routledge | 2006³â 05¿ù
    74,480¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 3,730¿ø
    Competitive Strategy for Media Firms introduces the concepts and analytical frameworks of strategic and brand management, and illustrates how they can be adapted according to the characteristics of distinct media products. Working from the premise that all media firms must strategize in response to ...
  • World Television: From Global to Local

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    World Television: From Global to Local From Global to Local [ Paperback ]
    Straubhaar, Joseph D. | Sage Publications, Inc | 2007³â 05¿ù
    144,270¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 7,220¿ø
  • World Television: From Global to Local

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    World Television: From Global to Local From Global to Local [ Hardcover ]
    Straubhaar, Joseph D. | Sage Publications, Inc | 2007³â 05¿ù
    229,320¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 11,470¿ø
  • The Book of Probes

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    The Book of Probes [ Paperback ]
    McLuhan, Marshall / Carson, David (COM) | Gingko Pr Inc | 2008³â 08¿ù
    41,440¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,080¿ø
  • War and Media Operations

    War and Media Operations The US Military and the Press from Vietnam to Iraq [ Hardcover ]
    Rid, Thomas | Routledge | 2007³â 05¿ù
    291,980¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 14,600¿ø
    Featuring an analysis of the role of embedded media in the 2003 Iraq War, this work provides a history of US military public affairs management since Vietnam. It also introduces a model of organizational learning and redraws the US military's learning curve in public affairs from Vietnam, Grenada, P...
  • Uneasy Listening

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    Uneasy Listening [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Lasar, Matthew | Germinal Productions, Ltd/ Black Apollo Press | 2006³â 06¿ù
    40,060¿ø (5% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 1,210¿ø
    Uneasy Listening tells the story of the epic battle over five listener-supported radio stations that rocked the American Left and raised difficult questions about public broadcasting in the United States that have yet to be answered.
  • Making a Difference: Public Service Broadcasting in the European Media Landscape

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    Making a Difference: Public Service Broadcasting in the European Media Landscape Public Service Broadcasting in the European Media Landscape [ Hardcover ]
    Nissen, Christian S. | John Libbey & Company | 2007³â 02¿ù
    41,440¿ø (18% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 2,080¿ø
    A SHIVERING OF WORLDSDeep in the chalk, something is stirring. Tiffany Aching feels it in her boots - an old enemy is gathering strength. This is a time of endings and beginnings, a blurring of edges. Tiffany must summon all the witches to stand with her. To protect the land, her land. There w...
  • Trade, Empire and British Foreign Policy, 1689-1815

    Trade, Empire and British Foreign Policy, 1689-1815 Politics of a Commercial State [ Hardcover, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Black, Jeremy | Routledge | 2007³â 04¿ù
    291,980¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 14,600¿ø
    Examines the influence of trade and empire from 1689 to 1815, a crucial period for British foreign policy and state-building. This book also analyzes how the relationships between trade, empire and foreign policy were perceived abroad and how this contributed to an analysis of Britain as a distincti...
  • Cinematic Tourist

    Cinematic Tourist Explorations in Globalization, Culture and Resistance [ Hardcover ]
    Tzanelli, Rodanthi | Routledge | 2007³â 02¿ù
    302,050¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 15,110¿ø
    Hollywood screening of tourist destinations has generated tourist industries globally, transforming conventional tourist marketing and experience. This book provides a look at the phenomenon of 'cinematic tourism', exploring audiences' perceptions of film and their covert relationship with tourist a...
  • Media in Hong Kong

    Media in Hong Kong Press Freedom and Political Change, 1967-2005 [ Hardcover ]
    Lai, Carol P. | Routledge | 2007³â 04¿ù
    302,050¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 15,110¿ø
    Examines the Hong Kong media over a forty year period, focusing on how its newspapers and TV stations have struggled for press freedom under the colonial British administration, as well as Chinese rule.
  • Critical Thinking About Sex, Love, and Romance in the Mass Media

    Critical Thinking About Sex, Love, and Romance in the Mass Media Media Literacy Applications [ Paperback, POD ÁÖ¹®Á¦ÀÛµµ¼­ ]
    Galician, Mary-Lou / Merskin, Debra L. | Routledge | 2006³â 11¿ù
    110,730¿ø (10% ÇÒÀÎ) Æ÷ÀÎÆ®Àû¸³ 5,540¿ø
    Developed for use in courses on mass media and society, media studies, and media literacy, this book offers diverse theoretical perspectives and methodological approaches on the representation of romantic relationships across the media spectrum, including the myths, stereotypes, and prescriptions ma...
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