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  • Tourism Marketing and Management in the Caribbean (RLE Marketing)

    수입 Routledge Library Editions: Marketing
    Tourism Marketing and Management in the Caribbean (RLE Marketing) [ Hardcover, POD 주문제작도서 ]
    Gayle, Dennis J. / Goodrich, Jonathan N. | Routledge | 2014년 09월
    184,200원 (10% 할인) 포인트적립 9,210원
    The Caribbean now has one of the largest regional tourism industries in the world amongst developing countries. When originally published this volume was the first to provide a comprehensive discussion of tourism in this part of the world. It begins with an overview of the industry and then examines...
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  • Profession and Purpose

    수입
    Profession and Purpose A Resource Guide for MBA Careers in Sustainability [ Paperback, POD 주문제작도서 ]
    Kross, Katie | Routledge | 2014년 07월
    66,060원 (10% 할인) 포인트적립 3,310원
    This second edition of the resource guide presents ideas for researching companies, making the most of your networking, identifying job and internship openings, and preparing for interviews. With new sections, references, and profiles, it directs you to the best resources and helps you to fine-tune ...
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  • Sustainability in Accounting Education

    수입
    Sustainability in Accounting Education [ Hardcover ]
    Wilson, Richard M.S. (Loughborough University, UK)(EDT) | Routledge | 2014년 05월
    184,200원 (10% 할인) 포인트적립 9,210원
    This book presents a compelling case for the inclusion of sustainability at the heart of accounting educational programmes, offering critical lessons and identifying risks to avoid when designing accounting programmes and courses. This book was originally published as a special issue of Accounting E...
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  • Corporate Sustainability in India

    수입 DoShorts
    Corporate Sustainability in India A Practical Guide for Multinationals [ Paperback, POD 주문제작도서 ]
    Twigg, Caroline | Routledge | 2013년 12월
    66,060원 (10% 할인) 포인트적립 3,310원
    The third in the Martin Bora series. Rome, 1944, the last days of Nazi occupation. Wehrmacht officer Martin von Bora investigates three murders in a city drenched in the violence of partisan attacks followed by mass SS reprisals.
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  • Working Collaboratively

    수입 DoShorts
    Working Collaboratively A Practical Guide to Achieving More [ Paperback, POD 주문제작도서 ]
    Walker, Penny | Routledge | 2013년 07월
    66,060원 (10% 할인) 포인트적립 3,310원
    Impress your friends with your skills at baking traditional French pastries using this beautifully illustrated and simplified step-by-step guide.
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  • Trademarks, Brands, and Competitiveness

    수입 Routledge International Studies in Business History
    Trademarks, Brands, and Competitiveness [ Paperback ]
    Da Silva Lopes, Teresa / Duguid, Paul | Routledge | 2013년 06월
    80,070원 (10% 할인) 포인트적립 4,010원
    Trade Marks, Brands and Competitiveness brings together scholars from a variety of disciplines to provide a critical account of the contribution of branding to economic growth, the relationship between trademark law and brand strategy, and the building and repositioning of individual brands as case ...
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  • New Horizons in Arts, Heritage, Nonprofit and Social Marketing

    수입 Key Issues in Marketing Management
    New Horizons in Arts, Heritage, Nonprofit and Social Marketing [ Hardcover ]
    O'Reilly, Daragh (University of Sheffield, United Kingdom University of Sheffield, UK)(EDT) | Routledge | 2012년 05월
    174,190원 (10% 할인) 포인트적립 8,710원
    This book presents a collection of stimulating articles that report some of the freshest and most innovative empirical and conceptual research in arts, heritage, non-profit and social marketing. It was originally published as a special issue of the Journal of Marketing Management.
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  • Corporate Social Responsibility

    수입
    Corporate Social Responsibility Readings and Cases in a Global Context [ Paperback, 2nd Edition ]
    Crane, Andrew / Matten, Dirk / Spence, Laura | Routledge | 2013년 08월
    118,120원 (10% 할인) 포인트적립 5,910원
    As a relatively young subject matter, corporate social responsibility has unsurprisingly developed and evolved in numerous ways since the first edition of this textbook was published. Retaining the features which made the first edition a top selling text in the field, the new edition continues to be...
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  • Corporate Social Responsibility

    수입
    Corporate Social Responsibility Readings and Cases in a Global Context [ Hardcover ]
    Spence, Laura(EDT) | Routledge | 2013년 09월
    360,450원 (10% 할인) 포인트적립 18,030원
    Retaining the features which made the first edition a top selling text in the field, the new edition continues to be the only textbook available which provides a ready-made, enhanced course pack for CSR classes.
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  • Business Ethics and the Austrian Tradition in Economics

    수입 Routledge Frontiers of Political Economy
    Business Ethics and the Austrian Tradition in Economics [ Hardcover ]
    Bouillon, Hardy | Routledge | 2011년 04월
    300,370원 (10% 할인) 포인트적립 15,020원
    Business Ethics and the Austrian Tradition in Economics is a treatise on the fundamental questions of business ethics and addresses significant shortcomings in the field. It is the result of correlating reflections on phenomena, resulting from an intersection of ethics, economics, methodology, and p...
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  • CIM Coursebook Marketing for Stakeholders

    수입
    CIM Coursebook Marketing for Stakeholders [ Paperback ]
    Gledhill, Michelle | Routledge | 2010년 06월
    76,060원 (10% 할인) 포인트적립 3,810원
    Endorsed by The Chartered Institute of Marketing (CIM), this work includes a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory of marketing. It contains past examination papers and examiners' reports...
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  • CIM Coursebook: Managing Marketing

    수입
    CIM Coursebook: Managing Marketing [ Paperback, POD 주문제작도서 ]
    Nicholson, Francis / Sherratt, Andrew / Meek, Richard | Routledge | 2009년 06월
    76,060원 (10% 할인) 포인트적립 3,810원
    Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you go along. It also contains a range of learning objectives, cases, questions, activities, definitions a...
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  • CIM Coursebook: The Marketing Planning Process

    수입
    CIM Coursebook: The Marketing Planning Process [ Paperback, POD 주문제작도서 ]
    Donnelly, Ray / Megicks, Phil / Harrison, Graham | Routledge | 2009년 07월
    76,060원 (10% 할인) 포인트적립 3,810원
    Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you go along. It also contains a range of learning objectives, cases, questions, activities, definitions a...
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  • CIM Coursebook: Project Management in Marketing

    수입
    CIM Coursebook: Project Management in Marketing [ Paperback ]
    Cox, Elwyn | Routledge | 2009년 07월
    76,060원 (10% 할인) 포인트적립 3,810원
    Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you go along. It also contains a range of learning objectives, cases, questions, activities, definitions a...
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  • Management for a Small Planet

    수입
    Management for a Small Planet [ Hardcover ]
    Stead, Jean Garner / Stead, W. Edward | Routledge | 2009년 07월
    370,450원 (10% 할인) 포인트적립 18,530원
    Employs a strategic, general management perspective within theoretical frameworks on how organizations can be instrumental in moving humankind toward a more sustainable world. This work contains the specifics on the formulation and implementation of sustainable management practices.
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  • Visual Consumption

    수입 Routledge Interpretive Marketing Research
    Visual Consumption [ Hardcover, POD 주문제작도서 ]
    Schroeder, Jonathan | Routledge | 2003년 02월
    290,350원 (10% 할인) 포인트적립 14,520원
    Incorporating case studies from the US, Europe and the UK, this book provides a helpful guide to the visual consumption processes necessary for understanding and succeeding in today's market.
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  • Wellbeing for Sustainability in the Global Workplace

    수입 Human Centered Management
    Wellbeing for Sustainability in the Global Workplace [ Hardcover ]
    Essens, Peter (University of Groningen, Netherlands)(EDT) | Routledge | 2018년 06월
    270,330원 (10% 할인) 포인트적립 13,520원
    Chapter authors have been drawn from across five continents and eleven countries to provide ground-breaking research in wellbeing from different regional perspectives, looking at both developed and developing world scenarios.
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  • Understanding Culture and Ethics in Organizations

    수입 Institute of Learning & Management Super Series
    Understanding Culture and Ethics in Organizations [ Paperback ]
    Institute of Leadership &. Management | Routledge | 2007년 04월
    76,060원 (10% 할인) 포인트적립 3,810원
    Super series are a set of workbooks to accompany the flexible learning programme specifically designed and developed by the Institute of Leadership & Management (ILM) to support their Level 3 Certificate in First Line Management. The learning content is also closely aligned to the Level 3 S/NVQ ...
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  • Digital Identity Management

    수입
    Digital Identity Management Technological, Business and Social Implications [ Hardcover ]
    Birch, David(EDT) | Routledge | 2007년 04월
    270,330원 (10% 할인) 포인트적립 13,520원
    For almost every organization in the future, both public and private sector, identity management presents significant opportunities and risks. This work provides a view of the subject and explores the technology available for identity management, its applications within business, and its significanc...
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  • Mobile Marketing

    수입
    Mobile Marketing [ Hardcover ]
    Salter, Ben | Routledge | 2017년 01월
    270,330원 (10% 할인) 포인트적립 13,520원
    In the past 10 years mobile phones have gone from being high-end gadgets only the wealthy could afford to an essential accessory, now owned by a large portion of the population of the world. The integration of the Internet, mobility and communications at the device, service and transport level has c...
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